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Export Sparring

Find new export markets using our free–of-charge export sparring programmes

Your company wishes to enter a new export market and you have a product that appeals across borders, but you are unsure how to proceed. A free-of-charge export sparring programme prepares your company by helping you to develop a specific plan for your export market of choice.

Export sparring is designed for small and medium-sized enterprises with limited or no export experience. The objective of the sparring is to help your company devise an export strategy and select the right export market.

"The free-of-charge export sparring programme led us to look at South Korea as a market, which a company as small as ours would otherwise not have had the resources to do."
Claus Jensen CEO, Sebra Interiør ApS
The Trade Council tilbyder eksportårdgivning til danske virksomheder

The first step towards the new export market is a free-of-charge sparring programme at a regional Business Development Centre, which prepares your company for an upcoming export adventure. Together with an internationalisation adviser, you examine your company’s relevant internal and external situation. The programme concludes with your company making an export plan.

This is followed by a maximum of 15 hours of free export sparring with a Trade Council export adviser on one market. The sparring will often consist of basic market information that the company can use to assess the export market.

Export sparring involves therefore a collaboration between a Business Development Centre and The Trade Council, which comprises two integrated components. This ensures that your company benefits from the advice and guidance from both organisations and becomes well-equipped to tackle the new export market.

"The counselling provided by both Business Development Centre Southern Denmark and The Trade Council in South Korea fully matched our expectations. After the export sparring programme, we continued our collaboration with The Trade Council."
Claus Jensen CEO, Sebra Interiør ApS

To qualify for export sparring, the company must have a Danish CVR (central business register) number, fewer than 250 employees, an annual turnover of maximum DKK 375 million and meet the international regulations governing state aid.

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would you like to know more about your company’s opportunities for export sparring?

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